Christophe Vetterli, Falk Uebernickel, Walter Brenner, Charles J. Petrie, Dirk Stermann. How Deutsche Bank's IT Division Used Design Thinking to Achieve Customer Proximity. MIS Quarterly Executive, 15(1):5, 2016. [doi]
@article{VetterliUBPS16,
title = {How Deutsche Bank's IT Division Used Design Thinking to Achieve Customer Proximity},
author = {Christophe Vetterli and Falk Uebernickel and Walter Brenner and Charles J. Petrie and Dirk Stermann},
year = {2016},
url = {http://misqe.org/ojs2/index.php/misqe/article/view/503},
researchr = {https://researchr.org/publication/VetterliUBPS16},
cites = {0},
citedby = {0},
journal = {MIS Quarterly Executive},
volume = {15},
number = {1},
pages = {5},
}