Julio Augusto Nogueira Viana, Maarten van der Zandt, Olaf Reinhold, Rainer Alt. Social CRM Services in Digital Marketing Agencies: A Preliminary Study on Service Offerings in Germany. In Witold Abramowicz, Rafael Corchuelo, editors, Business Information Systems Workshops - BIS 2019 International Workshops, Seville, Spain, June 26-28, 2019, Revised Papers. Volume 373 of Lecture Notes in Business Information Processing, pages 383-395, Springer, 2019. [doi]
Abstract is missing.