The critical role of consumer behaviour research in mobile commerce

Adam P. Vrechopoulos, Ioanna D. Constantiou, Ioannis A. Sideris, Georgios I. Doukidis, Nikolaos A. Mylonopoulos. The critical role of consumer behaviour research in mobile commerce. IJMC, 1(3):239-340, 2003. [doi]

@article{VrechopoulosCSDM03,
  title = {The critical role of consumer behaviour research in mobile commerce},
  author = {Adam P. Vrechopoulos and Ioanna D. Constantiou and Ioannis A. Sideris and Georgios I. Doukidis and Nikolaos A. Mylonopoulos},
  year = {2003},
  doi = {10.1504/IJMC.2003.003498},
  url = {http://dx.doi.org/10.1504/IJMC.2003.003498},
  tags = {mobile},
  researchr = {https://researchr.org/publication/VrechopoulosCSDM03},
  cites = {0},
  citedby = {0},
  journal = {IJMC},
  volume = {1},
  number = {3},
  pages = {239-340},
}