Ralf Wagner, Sören W. Scholz, Reinhold Decker. The Number of Clusters in Market Segmentation. In Daniel Baier, Reinhold Decker, Lars Schmidt-Thieme, editors, Data Analysis and Decision Support. Studies in Classification, Data Analysis, and Knowledge Organization, pages 157-176, Springer, 2005. [doi]
@incollection{WagnerSD05,
title = {The Number of Clusters in Market Segmentation},
author = {Ralf Wagner and Sören W. Scholz and Reinhold Decker},
year = {2005},
doi = {10.1007/3-540-28397-8_19},
url = {http://dx.doi.org/10.1007/3-540-28397-8_19},
researchr = {https://researchr.org/publication/WagnerSD05},
cites = {0},
citedby = {0},
pages = {157-176},
booktitle = {Data Analysis and Decision Support},
editor = {Daniel Baier and Reinhold Decker and Lars Schmidt-Thieme},
series = {Studies in Classification, Data Analysis, and Knowledge Organization},
publisher = {Springer},
isbn = {978-3-540-26007-3},
}