Optimizing user interfaces in food production: gaze tracking is more sensitive for A-B-testing than behavioral data alone

Daniel Walper, Julia Kassau, Philipp Methfessel, Timo Pronold, Wolfgang Einhäuser. Optimizing user interfaces in food production: gaze tracking is more sensitive for A-B-testing than behavioral data alone. In Andreas Bulling, Anke Huckauf, Eakta Jain, Ralph Radach, Daniel Weiskopf, editors, ETRA '20: 2020 Symposium on Eye Tracking Research and Applications, Short Papers, Stuttgart, Germany, June 2-5, 2020. ACM, 2020. [doi]

Abstract

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