Samuel Fosso Wamba, Laura Trinchera. Assessing Unobserved Heterogeneity in SEM Using REBUS-PLS: A Case of the Application of TAM to Social Media Adoption. In 20th Americas Conference on Information Systems, AMCIS 2014, Savannah, Georgia, USA, August 7-9, 2014. Association for Information Systems, 2014. [doi]
@inproceedings{WambaT14,
title = {Assessing Unobserved Heterogeneity in SEM Using REBUS-PLS: A Case of the Application of TAM to Social Media Adoption},
author = {Samuel Fosso Wamba and Laura Trinchera},
year = {2014},
url = {http://aisel.aisnet.org/amcis2014/AdoptionofIT/GeneralPresentations/2},
researchr = {https://researchr.org/publication/WambaT14},
cites = {0},
citedby = {0},
booktitle = {20th Americas Conference on Information Systems, AMCIS 2014, Savannah, Georgia, USA, August 7-9, 2014},
publisher = {Association for Information Systems},
}