ESCM2: Entire Space Counterfactual Multi-Task Model for Post-Click Conversion Rate Estimation - researchr publication authors

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Hao Wang, Tai-Wei Chang, Tianqiao Liu, Jianmin Huang, Zhichao Chen, Chao Yu, Ruopeng Li, Wei Chu. ESCM2: Entire Space Counterfactual Multi-Task Model for Post-Click Conversion Rate Estimation. In Enrique Amigó, Pablo Castells, Julio Gonzalo, Ben Carterette, J. Shane Culpepper, Gabriella Kazai, editors, SIGIR '22: The 45th International ACM SIGIR Conference on Research and Development in Information Retrieval, Madrid, Spain, July 11 - 15, 2022. pages 363-372, ACM, 2022. [doi]

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