Qingliang Wang, Khim-Yong Goh. Consumer Segmentation and the Information Rule of Online Reviews in Horizontally Differentiated Product Markets. In Michael J. Shaw, Dongsong Zhang, Wei T. Yue, editors, E-Life: Web-Enabled Convergence of Commerce, Work, and Social Life - 10th Workshop on E-Business, WEB 2011, Shanghai, China, December 4, 2011, Revised Selected Papers. Volume 108 of Lecture Notes in Business Information Processing, pages 225-233, Springer, 2011. [doi]
Abstract is missing.