Xuequn Wang, Heiko Gewald, Xiaolin Lin, Catherine Prentice. Too old to Shop? A Comparative Analysis of the Engagement of Junior and Senior Customers in Social Commerce. In 53rd Hawaii International Conference on System Sciences, HICSS 2020, Maui, Hawaii, USA, January 7-10, 2020. pages 1-9, ScholarSpace, 2020. [doi]
Abstract is missing.