The Color Semantics of Compact Car: A Case Study on Ford Focus

Jiahao Wang, Yafeng Niu, Lang Xiao, Jin Liu, Guorui Ma, Hongrui Zuo. The Color Semantics of Compact Car: A Case Study on Ford Focus. In Tareq Z. Ahram, Christianne Soares Falcão, editors, Advances in Usability, User Experience, Wearable and Assistive Technology - Proceedings of the AHFE 2021 Virtual Conferences on Usability and User Experience, Human Factors and Wearable Technologies, Human Factors in Virtual Environments and Game Design, and Human Factors and Assistive Technology, July 25-29, 2021, USA. Volume 275 of Lecture Notes in Networks and Systems, pages 817-824, Springer, 2021. [doi]

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