Qi Wang, Lin Wang, Xiaohang Zhang, Yunxia Mao, Peng Wang. The impact research of online reviews' sentiment polarity presentation on consumer purchase decision. IT & People, 30(3):522-541, 2017. [doi]
@article{WangWZMW17, title = {The impact research of online reviews' sentiment polarity presentation on consumer purchase decision}, author = {Qi Wang and Lin Wang and Xiaohang Zhang and Yunxia Mao and Peng Wang}, year = {2017}, doi = {10.1108/ITP-06-2014-0116}, url = {https://doi.org/10.1108/ITP-06-2014-0116}, researchr = {https://researchr.org/publication/WangWZMW17}, cites = {0}, citedby = {0}, journal = {IT & People}, volume = {30}, number = {3}, pages = {522-541}, }