Tien Wang, Ralph Keng-Jung Yeh, David C. Yen. Influence of Customer Identification on Online Usage and Purchasing Behaviors in Social Commerce. International Journal of Human-Computer Interaction, 31(11):805-814, 2015. [doi]
@article{WangYY15-2, title = {Influence of Customer Identification on Online Usage and Purchasing Behaviors in Social Commerce}, author = {Tien Wang and Ralph Keng-Jung Yeh and David C. Yen}, year = {2015}, doi = {10.1080/10447318.2015.1067481}, url = {http://dx.doi.org/10.1080/10447318.2015.1067481}, researchr = {https://researchr.org/publication/WangYY15-2}, cites = {0}, citedby = {0}, journal = {International Journal of Human-Computer Interaction}, volume = {31}, number = {11}, pages = {805-814}, }