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Examining Intermediate Mechanism of Customer Participatory Market Orientation on High-Tech Firms' Innovation Performance - Secondary Regulating Effect of Relationship Quality

Huafei Wei, Jun Chen, Muhammad Adnan Zahid Chudhery. Examining Intermediate Mechanism of Customer Participatory Market Orientation on High-Tech Firms' Innovation Performance - Secondary Regulating Effect of Relationship Quality. IEEE Trans. Engineering Management, 71:2036-2048, 2024. [doi]

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