RFM Value and Grey Relation Based Customer Segmentation Model in the Logistics Market Segmentation

Xiong Weiwen, Chen Liang, Zhang Zhiyong, Qiu Zhuqiang. RFM Value and Grey Relation Based Customer Segmentation Model in the Logistics Market Segmentation. In International Conference on Computer Science and Software Engineering, CSSE 2008, Volume 5: E-learning and Knowledge Management / Socially Informed and Instructinal Design / Learning Systems Platforms and Architectures / Modeling and Representation / Othe. pages 1298-1301, IEEE Computer Society, 2008. [doi]

Abstract

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