Managing information technology (IT) for one-to-one customer interaction

John D. Wells, William L. Fuerst, Joobin Choobineh. Managing information technology (IT) for one-to-one customer interaction. Information & Management, 35(1):53-62, 1999. [doi]

@article{WellsFC99,
  title = {Managing information technology (IT) for one-to-one customer interaction},
  author = {John D. Wells and William L. Fuerst and Joobin Choobineh},
  year = {1999},
  doi = {10.1016/S0378-7206(98)00076-7},
  url = {http://dx.doi.org/10.1016/S0378-7206(98)00076-7},
  researchr = {https://researchr.org/publication/WellsFC99},
  cites = {0},
  citedby = {0},
  journal = {Information & Management},
  volume = {35},
  number = {1},
  pages = {53-62},
}