Karl Werder, Remko W. Helms, Slinger Jansen. Social Media for Success: a Strategic Framework. In Keng Siau, Qing Li, Xunhua Guo, editors, 18th Pacific Asia Conference on Information Systems, PACIS 2014, Chengdu, China, June 24-28, 2014. pages 92, 2014. [doi]
Abstract is missing.