Birger Wernerfelt. Class Pricing. Marketing Science, 27(5):755-763, 2008. [doi]
@article{Wernerfelt08, title = {Class Pricing}, author = {Birger Wernerfelt}, year = {2008}, doi = {10.1287/mksc.1080.0425}, url = {https://doi.org/10.1287/mksc.1080.0425}, researchr = {https://researchr.org/publication/Wernerfelt08}, cites = {0}, citedby = {0}, journal = {Marketing Science}, volume = {27}, number = {5}, pages = {755-763}, }