Matthias Wittwer, Olaf Reinhold, Rainer Alt. Customer Context and Social CRM: A Literature Review and Research Agenda. In Andreja Pucihar, Mirjana Kljajic Borstnar, Christian Kittl, Pascal Ravesteijn, Roger Clarke, Roger W. H. Bons, editors, 30th Bled eConference: Digital Transformation - From Connecting Things to Transforming our Lives, Bled, Slovenia, June 18-21, 2017. pages 3, 2017. [doi]
Abstract is missing.