Comparison of Topic modelling Techniques in Marketing - Results from an Analysis of distinctive Use Cases

Janik Wörner, Daniel Konadl, Isabel Maria Schmid, Susanne Leist. Comparison of Topic modelling Techniques in Marketing - Results from an Analysis of distinctive Use Cases. In Frantz Rowe, Redouane El Amrani, Moez Limayem, Sabine Matook, Christoph Rosenkranz, Edgar A. Whitley, Ali El Quammah, editors, 28th European Conference on Information Systems - Liberty, Equality, and Fraternity in a Digitizing World , ECIS 2020, Marrakech, Morocco, June 15-17, 2020. 2021. [doi]

Abstract

Abstract is missing.