Effects of Perceived Interactivity, Perceived Web Assurance and Disposition to Trust on Initial Online Trust

Guohua Wu, Xiaorui Hu, Yuhong Wu. Effects of Perceived Interactivity, Perceived Web Assurance and Disposition to Trust on Initial Online Trust. J. Computer-Mediated Communication, 16(1):1-26, 2010. [doi]

Abstract

Abstract is missing.