The Moderating Role of Virtual Community Cohesion and Critical Mass on the Link between Online-Game Website Service Quality and Play Satisfaction

Yu-Lung Wu, Yu-Hui Tao, Ching-Pu Li, Pei-Chi Yang, Guo-Shin Huang. The Moderating Role of Virtual Community Cohesion and Critical Mass on the Link between Online-Game Website Service Quality and Play Satisfaction. In International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2011, Kaohsiung, Taiwan, 25-27 July 2011. pages 635-640, IEEE Computer Society, 2011. [doi]

Abstract

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