Understanding Impulsive Buying Behavior in Mobile Commerce

Ya-Ling Wu, Ying-Siou Ye. Understanding Impulsive Buying Behavior in Mobile Commerce. In Jae-Nam Lee, Ji-Ye Mao, James Y. L. Thong, editors, 17th Pacific Asia Conference on Information Systems, PACIS 2013, Jeju Island, Korea, June 18-22, 2013. pages 142, 2013. [doi]

Abstract

Abstract is missing.