You Wu, Xing Zhang, Quan Xiao. Appeal to the head and heart: The persuasive effects of medical crowdfunding charitable appeals on willingness to donate. Inf. Process. Manage., 59(1):102792, 2022. [doi]
@article{WuZX22,
title = {Appeal to the head and heart: The persuasive effects of medical crowdfunding charitable appeals on willingness to donate},
author = {You Wu and Xing Zhang and Quan Xiao},
year = {2022},
doi = {10.1016/j.ipm.2021.102792},
url = {https://doi.org/10.1016/j.ipm.2021.102792},
researchr = {https://researchr.org/publication/WuZX22},
cites = {0},
citedby = {0},
journal = {Inf. Process. Manage.},
volume = {59},
number = {1},
pages = {102792},
}