Haifeng Xu, Bin Gao, Diyi Yang, Tie-Yan Liu. Predicting advertiser bidding behaviors in sponsored search by rationality modeling. In Daniel Schwabe, Virgílio A. F. Almeida, Hartmut Glaser, Ricardo A. Baeza-Yates, Sue B. Moon, editors, 22nd International World Wide Web Conference, WWW '13, Rio de Janeiro, Brazil, May 13-17, 2013. pages 1433-1444, International World Wide Web Conferences Steering Committee / ACM, 2013. [doi]
Abstract is missing.