Exploring Individuals' Switching Behaviour: An Empirical Investigation in Social Network Games in China

Xiaoyu Xu, Hongxiu Li, Jukka Heikkilä, Yong Liu. Exploring Individuals' Switching Behaviour: An Empirical Investigation in Social Network Games in China. In 26th Bled eConference: eTrust: eInnovation: Challenges and Impacts for Individuals, Organizations and Society, Bled, Slovenia, June 9-13, 2013. pages 34, 2013. [doi]

Abstract

Abstract is missing.