Tao Yang, Davide Bolchini. Quantifying Brand Values Perception in Destination Websites: a Design Requirements Perspective. In Ulrike Gretzel, Rob Law, Matthias Fuchs, editors, Information and Communication Technologies in Tourism, ENTER 2010, Proceedings of the International Conference in Lugano, Switzerland, February 10-12, 2010. pages 309-320, Springer Vienna, 2010. [doi]
@inproceedings{YangB10,
title = {Quantifying Brand Values Perception in Destination Websites: a Design Requirements Perspective},
author = {Tao Yang and Davide Bolchini},
year = {2010},
doi = {10.1007/978-3-211-99407-8_26},
url = {http://dx.doi.org/10.1007/978-3-211-99407-8_26},
tags = {design},
researchr = {https://researchr.org/publication/YangB10},
cites = {0},
citedby = {0},
pages = {309-320},
booktitle = {Information and Communication Technologies in Tourism, ENTER 2010, Proceedings of the International Conference in Lugano, Switzerland, February 10-12, 2010},
editor = {Ulrike Gretzel and Rob Law and Matthias Fuchs},
publisher = {Springer Vienna},
isbn = {978-3-211-99406-1},
}