Effects of Attribute Framing Varying with the Elaboration in Online Shopping: An Eye-Tracking Approach

Shu-Fei Yang, Hsin-Hui Lin. Effects of Attribute Framing Varying with the Elaboration in Online Shopping: An Eye-Tracking Approach. In 47th Hawaii International Conference on System Sciences, HICSS 2014, Waikoloa, HI, USA, January 6-9, 2014. pages 3083-3092, IEEE, 2014. [doi]

Abstract

Abstract is missing.