Factors influencing the popularity of customer-generated content in a company-hosted online co-creation community: A social capital perspective

Xue Yang, Guoxin Li. Factors influencing the popularity of customer-generated content in a company-hosted online co-creation community: A social capital perspective. Computers in Human Behavior, 64:760-768, 2016. [doi]

Authors

Xue Yang

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Guoxin Li

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