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Role of channel integration on the service quality, satisfaction, and repurchase intention in a multi-channel (online-cum-mobile) retail environment

ShuQing Yang, Yaobin Lu, Patrick Y. K. Chau, Sumeet Gupta. Role of channel integration on the service quality, satisfaction, and repurchase intention in a multi-channel (online-cum-mobile) retail environment. IJMC, 15(1):1-25, 2017. [doi]

Authors

ShuQing Yang

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Yaobin Lu

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Patrick Y. K. Chau

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Sumeet Gupta

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