Combining Visual Customer Segmentation and Response Modeling

Zhiyuan Yao, Peter Sarlin, Tomas Eklund, Barbro Back. Combining Visual Customer Segmentation and Response Modeling. In 20th European Conference on Information Systems, ECIS 2012, Barcelona, Spain, June 10-13, 2012. pages 143, 2012. [doi]

Abstract

Abstract is missing.