The Impact of Seller Reputation on the Performance of online sales: evidence from TaoBao buy-it-now (BIN) data

Qiang Ye, Yijun Li, Melody Y. Kiang, Weifang Wu. The Impact of Seller Reputation on the Performance of online sales: evidence from TaoBao buy-it-now (BIN) data. DATA BASE, 40(1):12-19, 2009. [doi]

Abstract

Abstract is missing.