Reconsideration of new product development planning based on the relationship between product complexity and product lifetime: the case of the Korean mobile phone market

Jungsub Yoon, Dong-hyun Oh, Yoonhwan Oh, Jeong-Dong Lee. Reconsideration of new product development planning based on the relationship between product complexity and product lifetime: the case of the Korean mobile phone market. Techn. Analysis & Strat. Manag., 36(2):306-318, February 2024. [doi]

Abstract

Abstract is missing.