Bei Yu, Miao Chen, Linchi Kwok. Toward Predicting Popularity of Social Marketing Messages. In John J. Salerno, Shanchieh Jay Yang, Dana S. Nau, Sun-Ki Chai, editors, Social Computing, Behavioral-Cultural Modeling and Prediction - 4th International Conference, SBP 2011, College Park, MD, USA, March 29-31, 2011. Proceedings. Volume 6589 of Lecture Notes in Computer Science, pages 317-324, Springer, 2011. [doi]
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