Strategic Business Mode Choices for E-Commerce Platforms under Brand Competition

Jing Yu, Jingjing Zhao, Chi Zhou 0001, Yufei Ren. Strategic Business Mode Choices for E-Commerce Platforms under Brand Competition. JTAER, 17(4):1769-1790, 2022. [doi]

@article{YuZZR22,
  title = {Strategic Business Mode Choices for E-Commerce Platforms under Brand Competition},
  author = {Jing Yu and Jingjing Zhao and Chi Zhou 0001 and Yufei Ren},
  year = {2022},
  doi = {10.3390/jtaer17040089},
  url = {https://doi.org/10.3390/jtaer17040089},
  researchr = {https://researchr.org/publication/YuZZR22},
  cites = {0},
  citedby = {0},
  journal = {JTAER},
  volume = {17},
  number = {4},
  pages = {1769-1790},
}