Andreas Zehetner, Ilona Pezenka. The lights and darks of unlimited access to information, social media and word of mouth in higher education marketing: Why better-informed students may be less satisfied. In ICFET 2022: The 8th International Conference on Frontiers of Educational Technologies, Yokohama, Japan, June 10 - 12, 2022. pages 144-149, ACM, 2022. [doi]
@inproceedings{ZehetnerP22,
title = {The lights and darks of unlimited access to information, social media and word of mouth in higher education marketing: Why better-informed students may be less satisfied},
author = {Andreas Zehetner and Ilona Pezenka},
year = {2022},
doi = {10.1145/3545862.3545886},
url = {https://doi.org/10.1145/3545862.3545886},
researchr = {https://researchr.org/publication/ZehetnerP22},
cites = {0},
citedby = {0},
pages = {144-149},
booktitle = {ICFET 2022: The 8th International Conference on Frontiers of Educational Technologies, Yokohama, Japan, June 10 - 12, 2022},
publisher = {ACM},
isbn = {978-1-4503-9640-0},
}