A fuzzy optimization method to select marketing strategies for new products based on similar cases

Yao Zhang, Xin Guan. A fuzzy optimization method to select marketing strategies for new products based on similar cases. Journal of Intelligent and Fuzzy Systems, 32(3):2679-2695, 2017. [doi]

Authors

Yao Zhang

This author has not been identified. Look up 'Yao Zhang' in Google

Xin Guan

This author has not been identified. Look up 'Xin Guan' in Google