Control-based Bidding for Mobile Livestreaming Ads with Exposure Guarantee

Haoqi Zhang, Junqi Jin, Zhenzhe Zheng, Fan Wu 0006, Haiyang Xu, Jian Xu. Control-based Bidding for Mobile Livestreaming Ads with Exposure Guarantee. In Mohammad Al Hasan, Li Xiong 0001, editors, Proceedings of the 31st ACM International Conference on Information & Knowledge Management, Atlanta, GA, USA, October 17-21, 2022. pages 2539-2548, ACM, 2022. [doi]

Abstract

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