Mingyang Zhang, Juliang Zhang, T. C. E. Cheng, Guowei Hua. Why and how do branders sell new products on flash sale platforms?. European Journal of Operational Research, 270(1):337-351, 2018. [doi]
@article{ZhangZCH18-1,
title = {Why and how do branders sell new products on flash sale platforms?},
author = {Mingyang Zhang and Juliang Zhang and T. C. E. Cheng and Guowei Hua},
year = {2018},
doi = {10.1016/j.ejor.2018.02.051},
url = {https://doi.org/10.1016/j.ejor.2018.02.051},
researchr = {https://researchr.org/publication/ZhangZCH18-1},
cites = {0},
citedby = {0},
journal = {European Journal of Operational Research},
volume = {270},
number = {1},
pages = {337-351},
}