Implicit User Awareness Modeling via Candidate Items for CTR Prediction in Search Ads - researchr publication authors

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Kaifu Zheng, Lu Wang, Yu Li, Xusong Chen, Hu Liu, Jing Lu, Xiwei Zhao, Changping Peng, Zhangang Lin, JingPing Shao. Implicit User Awareness Modeling via Candidate Items for CTR Prediction in Search Ads. In Frédérique Laforest, Raphaël Troncy, Elena Simperl, Deepak Agarwal, Aristides Gionis, Ivan Herman, Lionel Médini, editors, WWW '22: The ACM Web Conference 2022, Virtual Event, Lyon, France, April 25 - 29, 2022. pages 246-255, ACM, 2022. [doi]

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