Tao Zhou. Exploring Mobile User Acceptance Based on UTAUT and Contextual Offering. In Fei Yu, Qi Luo, Yongjun Chen, Zhigang Chen, editors, Proceedings of The International Symposium on Electronic Commerce and Security, ISECS 2008, August 3-5, 2008, Guangzhou, China. pages 241-245, IEEE Computer Society, 2008. [doi]
Abstract is missing.