The Research of Product Design Evaluation Method Based on Brand Intention Recognition - researchr publication authors

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Mei Yu Zhou, Chaoxiang Yang, Jue Wu. The Research of Product Design Evaluation Method Based on Brand Intention Recognition. In Pei-Luen Patrick Rau, editor, Cross-Cultural Design - 6th International Conference, CCD 2014, Held as Part of HCI International 2014, Heraklion, Crete, Greece, June 22-27, 2014. Proceedings. Volume 8528 of Lecture Notes in Computer Science, pages 118-128, Springer, 2014. [doi]

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