Table of Contents

• A Reflective Study in Metaphorical Products Design from the Mapping of Relational Similarity PerspectiveKung-Ling Chang. 3-13 [doi]
• Introduction Strategies of Service-Oriented Product System Design for the Transformation and Upgrading of Small and Medium Manufacturers in ChinaJiajia Chen. 14-23 [doi]
• The Research of Regional Culture Characteristics of Tourism Commodities Based on Cross-Cultural ExperienceJianxin Cheng, Le Xi, Junnan Ye, Wangqun Xiao. 24-34 [doi]
• Towards the Development of an Inter-cultural Scale to Measure Trust in AutomationShih Yi Chien, Zhaleh Semnani-Azad, Michael Lewis, Katia P. Sycara. 35-46 [doi]
• The Research on the Logistics Service Design Based on the Theory of Brand Image: A Case for FEELERQing Ge, Yin Wang, Nan Zhou. 47-58 [doi]
• Comparing Chinese and German's Emotional Reaction to PerfumeMengyu Guo, Zhe Chen, Hui Li, Pei-Luen Patrick Rau, Long Zeng, Xiangheng Wang, Nico Wendler, Lahcen Feddol. 59-67 [doi]
• Designing "Fashion" into Uniform for Taipei City Public Cleaner TeamChiui Hsu, An-Feng Zhang, Robert Chen. 68-79 [doi]
• Research on the Extraction and Visualization of Automobile Brand Form Gene Based on Multi-roles' Expectation ImageWeifeng Hu, Xiangyang Xin, Binbin Li. 80-88 [doi]
• EEG-Based Measurement of Emotion Induced by Mode, Rhythm, and MV of Chinese Pop MusicMao Mao, Pei-Luen Patrick Rau. 89-100 [doi]
• The Research on the Value Experience in the Brand Culture of SuShan and the Design of Product System ServiceJie Wei, Chenmiao Liu, Jing Wang. 101-110 [doi]
• A Service Design Research on New Information Technology of Fruit Brand Experience and InnovationLiang Yin, Binbin Li, Shengli Lu. 111-117 [doi]
• The Research of Product Design Evaluation Method Based on Brand Intention RecognitionMei Yu Zhou, Chaoxiang Yang, Jue Wu. 118-128 [doi]
• Development of a Scale to Assess the Linguistic and Phonological Difficulty of PasswordsJennifer C. Romano Bergstrom, Stefan A. Frisch, David Charles Hawkins, Joy Hackenbracht, Kristen K. Greene, Mary Frances Theofanos, Brian Griepentrog. 131-139 [doi]
• An Examination of Typographic Standards and Their Relevance to Contemporary User-Centred Web and Application DesignIan Christopher Dyer. 140-149 [doi]
• How Does User's Access to Object Make HCI Smooth in Recipe Guidance?Atsushi Hashimoto, Jin Inoue, Takuya Funatomi, Michihiko Minoh. 150-161 [doi]
• Evaluating the Effects of Cultural Preferences on Website UseHsiu Ching Laura Hsieh. 162-173 [doi]
• A Study of Kinect-Based Smart TV Control ModeHe Li, Jing Qiu, Long Gao. 174-183 [doi]
• Explore Elder Users' Reading Behaviors with Online NewspaperWei-Jane Lin, Hui-Chun Lin, Hsiu-Ping Yueh. 184-192 [doi]
• An Approach of Indoor Exercise: Kinect-Based Video Game for Elderly PeopleZhe Liu, Chen Liao, Pilsung Choe. 193-200 [doi]
• Interaction Design of a Semi-automatic Video Face Annotation SystemCailiang Liu, Tao Xiong, Chenguang Zhang, Zhibing Wang. 201-210 [doi]
• Thumbs Up to Gesture Controls? A Cross-Cultural Study on Spontaneous GesturesAlison Meier, Kelly Goto, Michael Wörmann. 211-217 [doi]
• A Low-Cost Approach to Face Behavior for Mental WorkJing Qiu, Jun Lu, Youyuan Pan, Rolf Helbig. 218-227 [doi]
• The Great Authentication Fatigue - And How to Overcome ItMartina Angela Sasse, Michelle Steves, Kat Krol, Dana Chisnell. 228-239 [doi]
• Clear, Unambiguous Password Policies: An Oxymoron?Michelle Steves, Kevin S. Killourhy, Mary Frances Theofanos. 240-251 [doi]
• ARITH Product Evaluation System - A User-Centered Study on Web Products EvaluationEric Yang, Zhong Wang. 252-261 [doi]
• First-Time User Experience with Smart Phone New Gesture Control FeaturesJia Zhou, Jie Zhang, Bingjun Xie, Ning Liu, Ming Jiang, Huilin Wang, Qiqing Gan. 262-271 [doi]
• Designing "Friendly" into Public Park for Taipei CityLi-Yu Chen, Ying-Ming Su, Annie Chen. 275-286 [doi]
• Design for Social Interaction in Public SpacesJun Hu, Joep W. Frens, Mathias Funk, Feng Wang, Yu Zhang. 287-298 [doi]
• Smart Asia: A New Platform for Collective IntelligenceChristopher Grant Kirwan. 299-308 [doi]
• Designing "Female Prospect" into Public Space for Taipei CityYi-Tsu Peng, Yu-Di Huang, Jun-liang Chen, Chuck Chen. 309-320 [doi]
• Social Sustainability in Design: The Window as an Interface for Social InteractionGaia Scagnetti, Federico Casalegno. 321-330 [doi]
• Designing "Healthy" into Green Environment for Taipei CityYing-Ming Su, Li-Yu Chen, Annie Chen. 331-340 [doi]
• Designing "Flourishing" into Green Environment for Taipei CityYing-Ming Su, Yu-Chou Wu, Chia-Hui Lin. 341-350 [doi]
• How to Promote Patient Safety in Social Media: A Comparison between Messages in Social Media and NewspapersNa Sun, Pei-Luen Patrick Rau. 351-360 [doi]
• Design Implications of Digital Social Innovation: A Playful Approach to Analyse Cases Study DatasetFrancesca Valsecchi, Miaosen Gong. 361-372 [doi]
• Design Trend Research for Building a Future Physical-Cyber EcosystemHongyan Yan, Yanyan Sun. 373-381 [doi]
• Cross-Culture Thinking in Sustainable Service Design of Social Innovation: Case Comparison between Milan, IT and Wuxi, ChinaLinghao Zhang, Xinli Lin, Guangmei Yang. 382-391 [doi]
• User Adoption and Loyalty of Location Based Social Network Service in ChinaYubo Zhang, Pei-Luen Patrick Rau. 392-402 [doi]
• The Study of Interactive Design in Service Systems for Community Self-help Charitable FacilitiesXiaorui Zhou, Zhejun Liu, Yangxi Tian. 403-414 [doi]
• Understanding Emerging Markets by Applying Lean UXStephanie Chan, Gloria Chen, LiMin Fu. 417-426 [doi]
• Co-creative Value for Cultural and Creative Economic Growth - Designing a Cultural Merchandise and Constructing a Marketing ModelTsen-Yao Chang. 427-436 [doi]
• The Study of Service Design with the Perspective of Cross-Cultural Based on the Advertising Events and the Brand ExperienceJianxin Cheng, Hongbo Lai, Junnan Ye. 437-448 [doi]
• Newsvendor's Response to Demand HistoryWei Geng, Xiaodong Ding. 449-457 [doi]
• Improving the Predictive Validity of NPS in Customer Satisfaction SurveysGang Huang, Huai-lin Wang. 458-469 [doi]
• Visual Search on E-commerce Category Navigation: A Multi-language StudyBin Liu, Lijuan Cao, Yumei Tang, Ming Zhong. 470-481 [doi]
• Older Adults' Online Shopping Behavior in ChinaCaiyue Shen, Lian Zhou, Shuching Lin. 482-488 [doi]
• Behavior Study on Consumer Driven e-CommerceYanxia Yang, Grace Deng. 489-497 [doi]
• What Chinese Female Online Shoppers Need - A Case Study by Applying the Kano Model in E-CommerceZhibo Yin, Lingxiao Zhang, Xinheng Fan, Wei Li. 498-508 [doi]
• Responsive Web Design and Its Use by an E-Commerce WebsiteYujing Zeng, Jie Gao, Chunsong Wu. 509-519 [doi]
• How Different Cultures Affect Online Communication on Knowledge Sharing between the Thais and ChinesePimnapa Atsawintarangkun, Takaya Yuizono. 523-533 [doi]
• Cultural Difference on the Usage Pattern of Tagging System for Knowledge SharingZhe Chen, Qin Gao, Yuancheng Yang. 534-545 [doi]
• Creating Individualized Learning Paths for Self-regulated Online Learners: An Ontology-Driven ApproachYu-Liang Chi, Tsang-Yao Chen, Wan-Ting Tsai. 546-555 [doi]
• Exploring Children's Attitude and Reading Comprehension toward Different Styles of Reading OrientationWei-Jane Lin, Hsin-Ying Wu, Pei-Min Wu, Yun Tung, Hsiu-Ping Yueh. 556-562 [doi]
• Culture and Student-Faculty Communication in Higher Education: Implications for the Design of Educational Communication ToolsJun Liu, Pei-Luen Patrick Rau, Bert Schulz. 563-573 [doi]
• The Relations between Interface Design of Digital Game-Based Learning Systems and Flow Experience and Cognitive Load of Learners with Different Levels of Prior KnowledgeChun-Yi Shen, Hao-Ping Chu. 574-584 [doi]
• Intercultural Design in e-Learning: A Comparison of Three Different ApproachesVassilia Stefanou. 585-596 [doi]
• A Cross-Cultural Comparison on Contributors' Motivations to Online Knowledge Sharing: Chinese vs. GermansBin Zhu, Qin Gao, Eike Nohdurft. 597-605 [doi]
• Building the Co-design and Making Platform to Support Participatory Research and Development for Smart CityZhiyong Fu, Xu Lin. 609-620 [doi]
• Designing "Qualia" into Night Market for Taipei CityYu-Di Huang, Yi-Tsu Peng, Chun-Wen Fang, Jun-liang Chen. 621-629 [doi]
• Building Trust in Hospitality and Culture Exchange Travel Sites: Lessons from Heuristic Evaluation of CouchSurfingYu-Hsiu Hung, Lian-Fan Wu, Chia-Chun Chen. 630-642 [doi]
• From Adaptive Design to Adaptive City-Design in Motion for Taipei CityRungtai Lin, Ching Chiuan Yen, Robert Chen. 643-649 [doi]
• Designing "Innovation" into Eslite Group for Taipei CityMei-Ting Lin, Po-Hsien Lin, Jun-liang Chen. 650-659 [doi]
• Designing "Friendly" into Public Bicycle for Taipei CityYuhsuan Lin, Yen-Yu Kang. 660-667 [doi]
• A Design of Smart Travel Based on City User ExperiencePing Liu, Young-Hwan Pan. 668-675 [doi]
• Design for the Public Usage of Rural Surplus Space (PURSS): The Case Study of DEISGN HarvestsYongqi Lou, Dongjin Song. 676-687 [doi]
• Designing Cloud Computing into Taipei City: A Pilot Study of the Service Design from Taipei CloudJui-Ping Ma, Stanely Wei, Rungtai Lin. 688-695 [doi]
• When China Encounters Smart TV: Exploring Factors Influencing the User Adoption in ChinaYuming Tao, Jing Chang, Pei-Luen Patrick Rau. 696-706 [doi]
• Designing "Taipei City" as a World Design CapitalJun-liang Chen, Yu-Ju Lin, Stanley Wei, Yen-Yu Kang. 709-720 [doi]
• Designing 'Culture and Heritage' into the C1D1 District of Taipei CityLihrong Chiou, Kung-Ling Chang, Yu-Chi He, Richard H. Lee. 721-730 [doi]
• Analysis of Application of Digital Archives to Value-Added Design in Cultural Creative ProductsChi-Hsien Hsu, Robert Chen, Rungtai Lin. 731-742 [doi]
• Cultural Creativity in Design Exhibition - A Case Study of Emotional Effects Experienced by the AudienceYu-Ju Lin, Jui-Ping Ma, Jun-liang Chen. 743-752 [doi]
• A Study of Applying Sakizaya Tribe's Palamal (The Fire God Ritual) into Cultural Creative Products DesignPo-Hsien Lin, Jao-Hsun Tseng, Pei-Chen Lin. 753-765 [doi]
• The Sino-Italian Collaborative Design Platform: Designing and Developing an Innovative Product Service SystemWei Liu, Yongqi Lou. 766-774 [doi]
• Cultural Creativity in Design Strategy: A Case Study of User's Preference of a Bird-Shaped TeapotChi-Chang Lu, Po-Hsien Lin. 775-785 [doi]
• The GamiMedia Model: Gamifying Content CultureMizuki Sakamoto, Tatsuo Nakajima. 786-797 [doi]
• Applying the Time and Space Forms of Poetry to Creative DesignMo-Li Yeh, Ming-Shean Wang, Pey-Chwen Lin. 798-807 [doi]