Service Fairness and Customer Satisfaction in Internet Bank: From a Trust and Perceived Customer Value Perspective

Yu-Qian Zhu, Houn-Gee Chen. Service Fairness and Customer Satisfaction in Internet Bank: From a Trust and Perceived Customer Value Perspective. In Robert C. Nickerson, Ramesh Sharda, editors, Proceedings of the 15th Americas Conference on Information Systems, AMCIS 2009, San Francisco, California, USA, August 6-9, 2009. pages 403, Association for Information Systems, 2009. [doi]

Abstract

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