Oren Zuckerman, Ayelet Gal-Oz. Deconstructing gamification: evaluating the effectiveness of continuous measurement, virtual rewards, and social comparison for promoting physical activity. Personal and Ubiquitous Computing, 18(7):1705-1719, 2014. [doi]
@article{ZuckermanG14,
title = {Deconstructing gamification: evaluating the effectiveness of continuous measurement, virtual rewards, and social comparison for promoting physical activity},
author = {Oren Zuckerman and Ayelet Gal-Oz},
year = {2014},
doi = {10.1007/s00779-014-0783-2},
url = {http://dx.doi.org/10.1007/s00779-014-0783-2},
researchr = {https://researchr.org/publication/ZuckermanG14},
cites = {0},
citedby = {0},
journal = {Personal and Ubiquitous Computing},
volume = {18},
number = {7},
pages = {1705-1719},
}