Meihua Zuo, Hongwei Liu, Yonghua Zuo, Hongming Gao, Hui Zhu, Zhouyang Liang. Researching Dynamic Brand Competitiveness Based on Consumer Clicking Behavior. In The 18th Wuhan International Conference on E-Business, WHICEB 2019, Wuhan, China, May 24-26, 2019. pages 63, Association for Information Systems, 2019. [doi]
@inproceedings{ZuoLZGZL19,
title = {Researching Dynamic Brand Competitiveness Based on Consumer Clicking Behavior},
author = {Meihua Zuo and Hongwei Liu and Yonghua Zuo and Hongming Gao and Hui Zhu and Zhouyang Liang},
year = {2019},
url = {https://aisel.aisnet.org/whiceb2019/63},
researchr = {https://researchr.org/publication/ZuoLZGZL19},
cites = {0},
citedby = {0},
pages = {63},
booktitle = {The 18th Wuhan International Conference on E-Business, WHICEB 2019, Wuhan, China, May 24-26, 2019},
publisher = {Association for Information Systems},
}