Journal: IJABIM

Volume 10, Issue 4

1 -- 20Shefali, Vijita Singh Aggarwal. Family Communication Patterns and Influence of Children in Family Purchase Decisions
21 -- 30Gauri Joshi, Pratima Sheorey. Whose Decision is it Anyways? The Changing Purchasing Patterns of Indian Families
31 -- 46Swati Sharma. The Role of Perceived Value and Gender on Customers' Purchase Intention of Ride Sharing Services
47 -- 58Afroze Nazneen, Maqsood Hussain Junaidi, Rohan Sharma. A Study Of Children & Parent Buying Behaviour With Special Refrence To Financial Savings
59 -- 71Santosh Dev. Age and Income as Drivers of Customers' Switching Perception in Indian Banking Industry
72 -- 88Mubshara Hassan Ramey, Muhammad Jawad, Munazza Naz, Ayse Küçük Yilmaz, Ebru Yazgan. The Impact of Employee Engagement on Job Insecurity by Moderating Role of Psychological Empowerment to Enhance Corporate Performance