Abstract is missing.
- Forecasting Online Advertising Campaigns in the WildRadoslaw Nielek, Dariusz Parzych, Damian Sepczuk, Adam Wierzbicki, Jakub Wysoczanski. 1-14 [doi]
- Ranking for the Top: A Misconception of Search Engine AdvertisersCarsten D. Schultz. 15-25 [doi]
- Measuring Supportiveness of the Internet and Mobile Platforms for Personalized AdJun San Kim, Jae Kyu Lee. 26-37 [doi]
- The Matthew Effect in Online Review HelpfulnessYun Wan. 38-49 [doi]
- Association Rules in Web Usage Logfile Data - Empirical Insights into the Use of User-Generated Web Site FeaturesChristian Holsing, Carsten D. Schultz. 50-62 [doi]
- Leaving the Tier: An Examination of Asymmetry in Pricing Patterns in Online High Tech ShopsCharles A. Wood, Sourav Ray, Paul R. Messinger. 63-73 [doi]
- Social Media Data Relevant for Measuring Key Performance Indicators? A Content Analysis ApproachJoeri Heijnen, Mark de Reuver, Harry Bouwman, Martijn Warnier, Han Horlings. 74-84 [doi]
- Understanding Individuals' Switching of eService: An Empirical Study of Social Network Games Switching Intentions in ChinaXiaoyu Xu, Hongxiu Li, Jukka Heikkilä. 85-96 [doi]
- A Social Referral Mechanism on e-MarketplaceCheng-Yang Lai, Yung-Ming Li. 97-108 [doi]
- Mobile Credit Payment - Innovation for Leadership in E-CommerceJing Wu, Zhangxi Lin. 109-120 [doi]
- Fool's Gold? Developer Dilemmas in a Closed Mobile Application Market PlatformJoni Salminen, Jose Teixeira. 121-132 [doi]
- Collaborative Business Model Innovation Process for Networked ServicesMarikka Heikkilä, Jukka Heikkilä. 133-147 [doi]
- Digital Inequality on Global Online Knowledge Exchange PlatformsYuecheng Yu, Karl Reiner Lang, Shulamith Gross. 148-161 [doi]