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Analyzing the Impact of Social Network Sites and Social Applications on Buying Attitude in Developing Nations: Consumers' Engagement Using Flourishing Digital Platforms

M. D. Sarwar-A. Alam, Daoping Wang, Kalsoom Rafique. Analyzing the Impact of Social Network Sites and Social Applications on Buying Attitude in Developing Nations: Consumers' Engagement Using Flourishing Digital Platforms. IJEIS, 14(4):108-123, 2018. [doi]

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