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We're going Google!: making the most of marketing

Julio G. Appling. We're going Google!: making the most of marketing. In Carol Rhodes, Gordana Brouilette, Gale D. Fritsche, Cindy Stewart, editors, ACM SIGUCCS Annual Conference, SIGUCCS '12, Memphis, TN, USA - October 15 - 19, 2012. pages 223-226, ACM, 2012. [doi]

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