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Research on the Influencing Factors of Consumers' Purchase Intention of Agricultural Live Stream E-commerce Based on SOR Model

Pengfei Bai. Research on the Influencing Factors of Consumers' Purchase Intention of Agricultural Live Stream E-commerce Based on SOR Model. In 13th International Conference on E-business, Management and Economics, ICEME 2022, Beijing, China, July 16-18, 2022. pages 59-63, ACM, 2022. [doi]

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